Data is one of the biggest drivers of successful marketing today — and in pursuit of success, marketers’ appetite for high-quality data keeps growing. With the deadline for third-party cookie deprecation steadily approaching, some in the industry predicted brands and marketers would become wary of overreliance on third-party data. As […]
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How to Use Instagram Insights to Accelerate Your Growth
As one of the most popular social media platforms around the world, Instagram is used by over a billion people every single month. We share pictures and reels, keep up with our friends and play around with filters. Given the popularity of this platform, it’s not surprising that in addition […]
What Is Neuromarketing? How to Use It in Your Marketing Strategy
The human brain houses many thoughts and emotions.
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The Worst Ever Advertising and marketing Fails From Smartphone Brands Our mission is to offer our clients with the perfect support potential. In my many years recruiting professionals into funding banking and investment administration, I’ve found that our best candidates have had assorted undergraduate backgrounds but shared the vital skills […]
I Couldn’t Afford My First Employee, But Hiring Her Helped Me Grow a Million-Dollar Business
Like many small business owners, I launched my boutique as a one-woman show. The Flourish Market was just a fashion truck at the time, so it was manageable for me—and eventually some hourly staff—to take it to events, ship online orders, and market the burgeoning business. When we opened our […]
How to foster creativity and innovation by slowing down, reducing distractions, and single-tasking
My dear friend, Elisa Camahort and author of Roadmap for Revolutionaries, invited me to speak at the 2022 Rise conference organized by PBWC, the Professional BusinessWomen of California. When we explored all the trends converging that affect business professionals heading into the next year, we decided to focus on the […]
7 Fact-Finding Strategies Entrepreneurs Must Pursue Before Developing Their Product
by Min Basadur, Michael Goldsby and Rob Mathews, co-authors of “Design-Centered Entrepreneurship, Second Edition“ In this era of rapid change, creativity and innovation are essential for success. Entrepreneurs are challenged with uncovering real problems and designing elegant solutions to those problems. Yet all too often entrepreneurs reverse this process. What results is […]
Above the Fold vs. Below the Fold: Does it Matter in [2022]
![Above the Fold vs. Below the Fold: Does it Matter in [2022]](https://infopartner24.xyz/wp-content/uploads/2022/12/Above-the-Fold-vs-Below-the-Fold-Does-it-Matter-768x403.png)
You may have heard or read the term “above the fold” and “below the fold” regarding website design. When you look at your website, it might not be obvious that there is a fold. Believe it or not, your website does have a fold, and being aware of it is […]
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